授权条款
按授权类型,买家可以做什么、不可以做什么。
以下英文文本为具有法律约束力的版本。本站其他语言译文仅供阅读参考。
数字 / 社交媒体
起价 $199.00网站、社交媒体与播客。全球、永久、非独家。
DIGITAL / SOCIAL LICENCE The licensee may use the licensed video in online content: websites, social media accounts, podcasts, newsletters and internal presentations. Worldwide, perpetual, non-exclusive. Not permitted: paid advertising, broadcast television, merchandise, or resale of the footage as stock. Editing for length and format is permitted; altering the video so that it misrepresents what happened is not. Credit to the source is required where the format allows.
电视播出
起价 $499.00电视、OTT 与流媒体节目。全球、永久、非独家。
BROADCAST / TV LICENCE The licensee may use the licensed video in television programmes, OTT and streaming productions, and in the online promotion of those productions. Worldwide, perpetual, non-exclusive. Includes all digital / social rights above. Not permitted: paid advertising for a third-party brand, merchandise, or resale as stock.
广告 / 品牌
起价 $1500.00付费广告与品牌推广活动。全球、三年、非独家。
ADVERTISING / BRAND LICENCE The licensee may use the licensed video in paid advertising and brand campaigns, in all media, worldwide, for three years from the issue date. Includes digital, social and broadcast rights for the same period. Not permitted: use that implies the people in the video endorse a product, unless the licensee obtains a separate personal release. Merchandise and resale as stock are not permitted.
全媒体买断
起价 $3500.00全部媒介、全部地区、永久、非独家。无需再行清权。
ALL MEDIA BUYOUT The licensee may use the licensed video in all media, all territories, in perpetuity, non-exclusively, including paid advertising and brand campaigns, with no further clearance required from us. Not permitted: reselling the footage as stock, registering the video with any rights-management programme, or licensing it as training data for AI models. Personal endorsement still requires a separate release.